Urban Dessert Lab is a unique plant-based food brand that sits firmly at the intersection of cuisine, culture, food tech and design. Known for their in-house innovation and for launching the world's first oat milk ice crème™ shoppe, Urban Dessert Lab's products have developed a cult following amongst foodies and media. Additional offerings include cakes, cookies, croissants, and tartés, all encased in carefully designed and tailored packaging, and the brand's plant-based creations are widely sought after for indulgent sensory experiences. The brand seeks to introduce more consumers to captivating plant-based cuisine options are continuously advocating and partnering with brands who share a vision for campaigns that encourage individuality and promote engaging stories.